Finding a Champion is more than getting an endorsement

July 15th, 2011 → 12:40 pm @

Where is Sir Lancelot when you need him?  Where’s the organisational champion who’s going to drag my company’s product into his business…

I’ve just come from a meeting with a man who controls a large national budget, and also with a driver of national policy.  They’re such important executives that I’d even pulled out my suit and tie for the occasion (not something I do lightly)!  I looked just like any salesman, and even had powerpoint slides.  It was a two-on-two meeting, with us being there at their invitation… all good so far… and it got better. (more…)

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